Case Study 4

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80% Buyer’s Confidence Increased with Innovative AR App

Client

An international manufacturer and supplier of high-quality electrical products

Industry

Electrical Production

Tech

Augmented Reality

With an extensive range of high-specification products, our client recognized the need to present products seamlessly within any environment while maintaining simplicity and depth of information.

The challenge lay in creating dedicated spaces akin to product pages on a website, brimming with features, media, and product details, ensuring users received comprehensive insights without feeling overcomplicated.

Looking to leverage cutting-edge AR technology, they aimed to revolutionize their sales processes and provide customers with an engaging, informative platform to maximize purchase confidence.

We facilitated convenient access to our client’s product range for both their sales team and customers, all within the palm of their hands. Our experience in AR technology made this seamless integration a reality.

The AR integration boasts a user-friendly interface, offering two intuitive navigation options: by category or by product. Upon selecting a product, users are presented with a comprehensive overview, allowing them to delve into product descriptions, visit webpages, or access datasheets effortlessly.

The standout features consist of the 3D and AR viewers. The 3D viewer provides users with a 360-degree perspective of the product model, while the AR feature brings products to life within the user's environment through their smartphone camera.

In AR mode, users can seamlessly interact with the user interface by tapping on. They have the option to hide the UI, access help and guides, or effortlessly capture and share images.

Furthermore, users have the flexibility to scale, move, and reset the AR model, ensuring a personalized viewing experience. To enhance product understanding, models with panels, latches, or lids can be opened, allowing users to explore the product's interior intricacies and make informed purchase decisions.

  • New, innovative ways of showcasing products to customers
  • Insight into customer analytics
  • Streamlined sales processes
  • Custom-branded AR app that can be easily updated
  • Boosted purchaser confidence
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